UK sales of PS5 consoles rose 33% and Xbox Series consoles rose 34% in the week following GTA 6's Extended Look, according to NielsenIQ figures reported by The Game Business on September 3.
The timing points to a strong response around the presentation. The published figures are week-to-week changes in the UK market, with no absolute unit totals supplied in the report.
A similar percentage does not mean similar sales
A 34% increase for Xbox and a 33% increase for PlayStation say how much each platform grew relative to its own previous week. They do not show which sold more consoles.
For example, a smaller base can post a larger percentage rise while adding fewer units. Without those base figures, it is not possible to calculate the number of additional consoles from the percentages alone.
The longer hardware picture
The Game Business also provides a useful earlier baseline. UK hardware sales through the end of July were down 14.4% compared with the same period in 2025. PS5 was down 32%, while Xbox was up 3.1%.
Those year-to-date figures cover a different period from the late-August weekly lift. A busy week can improve sales without erasing several months of decline. The two observations can both be true.
Switch 2 sales rose by roughly a third in the same weekly report, ahead of a price increase. That separate explanation is another reason to examine each platform's circumstances before crediting all hardware activity to one game.
What the result supports
The data establishes a UK sales increase around the showcase. It does not identify each buyer's reason or establish a worldwide trend. The most useful follow-up will be whether sales remain higher after the initial reaction.
For readers planning their own purchase, the GTA 6 preparation guide brings the announced platforms and practical setup decisions together.